A Revitalized Vision for the Corporate Campus
16 Jul 2021
News, National
When the COVID-19 pandemic struck, tech companies were among the first to successfully adapt to working remotely at scale. Having quickly deployed tools and strategies to keep workers connected and productive, many of the major players in tech leaned into the new work-from-anywhere paradigm, announcing that their flexible or fully remote working arrangements would continue indefinitely.
The rest of the world followed suit, primarily out of necessity as social distancing and lockdown orders became the new normal. But as the beginning of the end of the pandemic starts to emerge, companies of all sizes may soon follow tech again — back to the office and maybe even to a reimagined corporate campus.
Building at Scale
Silicon Valley is known for popularizing a workplace culture that prioritizes the needs and desires of its workers as a means for keeping them focused on work. While in the past decade this has meant sprawling corporate campuses with private transportation systems and catered breakfast, lunch, and dinner, the tech industry’s target demographic for talent has shifted — and so has its corporate footprint.
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